Kahn’s hopes focus on a pair of intriguingly titled shows, Winx Club (set for a springtime premiere) and Hollywood Mew Mew to follow later in the year. The imported and localized shows (Hollywood Mew Mew was originally Tokyo Mew Mew) are intended to attract both genders by empowering girls while giving boys cute babes and plenty of action to look at. “Even though the shows have girl-skewed merchandising opportunities, we certainly believe boys will watch them as well,” says Kahn. “I think if it’s an action-adventure show you’re okay. Xena had a large male audience, and look at PowerPuff Girls, boys watch that as well. The girls in Mew Mew [coffee house waitresses by day, animal eared and -tailed crimefighters by night] are tough. There’s a lot of action and there are guy characters in these shows as well. We think that will work for us to build our girls comp, which currently is much lower than our boys comp.”
*quickly orders the rest of the manga*
btw....Any idea what Winx Club may be? I pity shoujo on US tv -_-





